How
do you choose the products
you buy? When you're in the supermarket and looking at a wall of
liquid laundry detergent, how do you know which bottle you should
choose?
Maybe you choose the one that's
a few cents cheaper. Maybe you choose the most expensive one,
figuring it must be the best. Maybe you choose the bottle that
looks the prettiest.
But what if you had more
information? What if there was an easy way for
you to find out which of those detergent makers produced their
product most responsibly?
Might you make a different choice?
We think you might.